LinkedIn’s sale is a sign of what’s to come for Twitter and other social media companies


When LinkedIn went public in 2011, it was heralded as the first in a new wave of social media companies landing on Wall Street. 

Facebook, Twitter, Yelp and Groupon were months if not years away from their public offerings. Pinterest and Snapchat, meanwhile, were still in their infancy. LinkedIn, less sexy than these companies but still growing sales quickly, saw its stock more than double on its first day of trading from investor appetite for the seemingly unlimited potential of social media businesses. 

With news of its $26.2 billion sale to Microsoft on Monday – the largest acquisition in Microsoft’s history – LinkedIn may also prove to be a harbinger of what’s to come for many of those social media companies that did end up going public.  Read more…

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