Presents, souvenirs, desired things and basic necessities make us visit various stores and shopping malls, as we want to satisfy our needs and do something nice for our relatives and friends. In this age of information and communication technologies, most people can\’t go shopping without assistance of modern technological devices, such as tablets, smartphones and desktops. As for the last several years, a number of online customers has increased drastically, plenty of businessmen also try to launch online stores and establish branch offices of their companies in Internet. Being an online business owner, you will be able to earn much more money, get high popularity and even interact with thousands of buyers from all over the world. However, if you want to reach these goals and become a successful online businessman, so you will have to be ready to compete against a large number of different web business companies and corporations. As a rule, not all online vendors and entrepreneurs are able to create strong business brands and participate in competitive races within the ecommerce marketplace during a long period of time. Knowing these facts, some web businessmen combine their financial assets and efforts with other merchants to create online multiple marketplaces. Such web business projects have already helped plenty of online businessmen not only get desired revenues and stand in cruel conditions of high competition, but also start their business careers and get valuable knowledge in marketing and management fields.